Privacy Policy
Last updated:
PRIVACY POLICY:
Effective 1 July 2026
Optix Media is committed to protecting your privacy. This Privacy Policy explains what information we collect, how we use it, and your rights under Australian Privacy Law.
1. INFORMATION WE COLLECT
1.1 Information You Provide
When you engage our services, we collect:
Name, email, phone number
Business name and ABN (if applicable)
Project details, property information, and location data
Payment and billing information
Any content you request be filmed or photographed
1.2 Information Collected Automatically
When you visit our website, we collect:
IP address and browser information
Pages visited and time spent
Device and operating system information
Cookies and tracking technologies
1.3 Project Data
During filming and photography, we capture visual media which may include identifiable people, property interiors/exteriors, and location information. You warrant that you have obtained all necessary consents from identifiable individuals.
2. HOW WE USE YOUR INFORMATION
We use your information to:
Provide and deliver media services
Communicate about projects, revisions, and deliverables
Process payments and manage billing
Improve our website and services
Create portfolio and case study materials
Send you marketing updates, newsletters, and information about our services (with your consent; you may opt out at any time)
Comply with legal and tax obligations
3. INFORMATION SHARING
3.1 We Do Not Sell Your Data
We do not sell, trade, or rent your personal information to third parties.
3.2 When We Share Information
We may share your information only in these cases:
Service providers who assist with hosting, payments, and cloud storage
Subcontractors engaged to deliver your project (bound by confidentiality)
When required by law or to protect our legal rights
In connection with a business sale, merger, or acquisition
3.3 Portfolio & Marketing
We may use completed projects (including client name, business name, and project description) in our portfolio, case studies, and marketing materials unless you opt out in writing within 7 days of project delivery.
4. DATA SECURITY
We implement appropriate security measures to protect your information against unauthorised access, loss, or disclosure. However, no internet transmission is completely secure. We cannot guarantee absolute security.
5. DATA RETENTION
5.1 Client Project Data
Raw footage, unedited files, working drafts, and project assets remain the exclusive property of Optix Media and are not supplied as standard, as set out in our Terms and Conditions. Where retained, these materials are held for up to 12 months after project completion for archival purposes only, after which they may be deleted at our discretion. Archival storage beyond 12 months is available as a paid service. Final delivered files are provided to clients under the licence terms set out in our Terms and Conditions.
5.2 Contact & Billing Information
Contact details and billing records are retained for as long as required by Australian tax law (currently 5 years from transaction).
5.3 Website Data
Website analytics data is retained for 12-24 months. You can request deletion of your data by contacting us.
6. COOKIES
Our website uses cookies and similar tracking technologies to remember preferences, analyse performance, and provide personalised content. You can control cookie settings through your browser. Declining cookies may limit website functionality.
7. YOUR PRIVACY RIGHTS
Under Australian Privacy Law, you have the right to:
Access your personal data
Request correction of inaccurate information
Request deletion of your data
Request portability of your data in a machine-readable format
Object to how we use your information
To exercise these rights, contact: studio@optixmedia.com.au. We will respond within 30 days.
These rights apply to personal information we hold about you. They do not extend to raw footage, unedited files, working drafts, project assets, or other creative work product, which remain the exclusive property of Optix Media and are governed by our Terms and Conditions.
8. THIRD-PARTY LINKS
Our website may contain links to third-party services. We are not responsible for their privacy practices. Review their policies before providing information.
9. BUSINESS TRANSFER
If Optix Media is acquired, merged, or sold, your information may be transferred to the new owner. We will notify you of any material changes to this policy.
10. CHANGES TO THIS POLICY
We may update this Privacy Policy at any time. Changes take effect when posted to our website. Continued use of our services constitutes acceptance of the updated policy.
